Summer 2025 Piercing Trends: What’s Already a Hit in Shops and Studios
Summer has just begun, and now is the perfect time to get your store ready with the piercing trends that are already shaping the season. In 2025, piercings continue to be a powerful form of personal expression.
From reinvented classics to bold new placements, knowing what your customers are looking for is key to optimizing your stock and boosting your sales.
Here are this summer’s most sought-after piercing placements—and why it’s essential to have the right jewelry in your display for each of them.
Conch Piercing: The Favorite of 2025
The conch piercing, placed in the center cartilage of the ear, is standing out as the must-have piercing of the year. Its popularity isn’t new, but this summer it's reaching new heights. It’s a versatile piercing that suits almost any ear and pairs perfectly with discreet studs, bold hoops, or dangling charms.
View Conch Piercing Collection
Jewelry for High Lobe: a piercing that’s increasingly common and always in demand
The high lobe has become one of the most popular piercings thanks to its clean look, versatility, and easy healing process. Make sure you stock the right jewelry for this placement and meet a demand that continues to grow season after season.
Stacked Lobe: A Fresh Take on a Classic
The stacked lobe trend continues to grow, especially among clients who already have earlobe piercings and want to update their look. It consists of vertically or diagonally stacking multiple piercings to create a more modern and intentional visual effect. It’s perfect for selling small pieces in sets and creating eye-catching combinations.
View Small Jewels for Stacking
Hidden Helix: Subtle and Stylish
The hidden helix is one of the most interesting piercings right now. Placed under the upper fold of the ear, it offers a discreet yet elegant look. It’s ideal for studs with chains or tiny dangling charms and works beautifully when paired with other piercings like rook or daith.
Daith Piercing: instant visual impact
The daith is an inner ear piercing located between the tragus and the rook. It stands out for its appealing aesthetic and its ability to add a unique touch to any ear setup. One of its biggest advantages is that it can be worn with a ring from day one—something highly appreciated by clients looking for an eye-catching result without the wait.
Navel Piercing: The Summer Classic Returns
Thanks to the revival of Y2K style, navel piercings are back in full swing. They’re a top summer choice, especially in tourist areas. Shoppers are looking for shiny designs with dangling petals, hearts, or zirconia accents.
